5th International Conference on Paradigms of Communication, Computing and Data Analytics (PCCDA 2025)

Mr. MAHESH BABU MUNJALA

Building a Data-Driven Culture and Self-Service Analytics in Biotech: Promoting Empowerment and Innovation

Abstract:

This presentation explores the successful transformation of biotech companies into data-driven organizations. The speaker, a senior data and analytics leader with over a decade of experience in the field, will share their first-hand experience in implementing self-service analytics and fostering a data-driven culture across diverse biotech organizations, drawing parallels to successful implementations by industry experts. The speaker will discuss the challenges and strategies involved in empowering end-users to access and analyze data while maintaining data integrity, governance, and system performance. Key challenges include mitigating the risks of inconsistent and siloed data, performance issues due to inefficient queries, and the need for ongoing user support and training. The speaker will emphasize the need for segregating production critical systems and self-service platforms to ensure compliance and resource availability. The presentation will also underscore the importance of user training to enhance data literacy. The speaker will showcase specific examples of how self-service analytics has empowered users, improved decision-making, and driven business value across various departments, including research and development, manufacturing, and supply chain. These are real world experiences from who leveraged self-service analytics to optimize their supply chain and improve patient access to life-saving medications. The presentation will delve into the cultural shift required to build a data-driven organization. The speaker will discuss the importance of leadership buy-in, change management strategies, and fostering a data-driven mindset across all levels of the organization, emphasizing the role of data champions and communities of practice. Key takeaways for attendees: • Learn about the challenges and strategies involved in implementing self-service analytics in a regulated biotech environment, drawing from real-world experiences. • Gain insights into building a data-driven culture and promoting data literacy across an organization, inspired by industry’s best practices. • Understand the impact of self-service analytics on business value and decision-making in the biotech industry. • This presentation offers valuable insights for data and analytics professionals, business leaders, and anyone interested in leveraging data to drive innovation and improve patient outcomes in the biotech industry.